Quick fashion: Legacy brands race to match instant delivery demands.
Instead, the brand is evaluating a hub-based model in cities with higher store density, enabling faster deliveries without disrupting in-store operations. “If we do it, it will be through proper hubs in cities where we have four to five stores, where we would start with quick commerce and accelerate it,” he said. This could enable same-day or two- to three-hour deliveries.
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