Lala Shri Ram: How a failed entrepreneur built one of India’s industrial dynasties
He began each day at the mill gates, moved to the accounts, and then to the factory floor, and on his way home stopped at cloth stores to ask salesmen what was selling. As Arun Joshi wrote in Lala Shri Ram: A Study in Entrepreneurship and Industrial Management, he was like a man reading braille print: touching, smelling, tasting, and really understanding every minor aspect.
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