YouTube’s new rules pose survival test for India’s clipping firms
Emerging business
Jaspal Singh Sindhal, co-founder of clipping agency ClipNSeed, said the company operates a network of social-media accounts, including Instagram handles such as @LearnWithJaspal, @TarkIndia, @TheSatIndia, @RisingStartup and @LearnWithLegend. CPM rates for clipping campaigns in India typically range from $1-2 and can reach $3, depending on the campaign, he said. The global average is estimated at $2-3.
