Revival of cinema in small towns driven by high-profile films and sleeper hits
“Films like Laalo–Krishna Sada Sahayate have shown us a similar journey, where audience advocacy can turn a modest opening into a sustained theatrical success. We continue to be amazed by these sleeper hits and how culturally rooted, emotionally resonant stories can find a much wider audience than anticipated,” Gautam Dutta, CEO–revenue and operations, PVR Inox Ltd, said in a statement.
