When crisis hits, billionaires don’t exit—they find new asset classes. Like, art.
Art as asset class
“As a family, we have invested over the last two decades internationally and in India, and focused on the best artists and the best subjects that they are known for, and this has always done well. It is a major asset class for us when we look at investing from the family office,” said Adar Poonawalla, chief executive of Serum Institute of India Pvt. Ltd, the world’s largest vaccine-maker, and son of Cyrus Poonawalla.
Post Comment